From the “Yes!” to “I do.” and everything in between
Product
Project I Do
Focus
User Research, Product Design,
Interaction Design
Role
User Researcher, Product Designer
The Challenge
Wedding planning can become overwhelming especially for couples who are planning it on top of their other daily priorities (i.e. a full time job, social life, health).
How must we help them plan their big day with ease and peace of mind?
Findings
The following findings were uncovered from the research conducted involving a user surveys and interviews with engaged and married couples.
31.200€
Average cost of a wedding
54%
of couples spend over their budget
50%
do not hire a wedding planner
Wedding planning sentiment
Wedding planning pain points
Insight
It has the elements that make a project, and more importantly, it’s a balancing act between vision and budget.
Stakeholders
in laws
sponsors
wedding planner
groomsmen
vendors
bridesmaids
couple
Decisions
Big
or
Intimate
Fairytale
or
Shabby chic
or
Tropical
Jazz band
or
String quartet
Tasks
Book the venue
Send out invitations
Cake tasting
Find a photographer
Dress fitting
Hypothesis
What if...
We apply the best project management practices and learn from the best examples of tools to plan, budget, get inspired, collaborate?
The solution
Project I Do is a collaborative wedding planning tool. Plan, find vendors, depending on your vibe and budget.
Search vendors by vibe and budget
Find the perfect venue, catering, stylist and more.
Stay on top of planning
Step by step guidance with task and out chatbot.
Collaborative
Involve your loved ones in planning your big day.
How does it work?
Tooltips
Learn about the app features
Search
Find inspiration and vendors.
Create account
Save progress in your account.
Chatbot
Get step-by-step guidance.
Boards
Save vendors or references to your boards.
Add users
Invite users to the app.
Vendors
Chat, hire and pay vendors.
To-dos
Assign tasks and collaborate
Boards & Budget
Keep your vision and budget sychronised.
Results
A solution that centralizes wedding planning, coordination, decision-making, budgeting that couples can access on the go through their mobile so they feel guided, coordinated and inspired toward their big day.
Check out the website at projectido.co.
Special thanks to Charis Bacolod, Kim Filomeno, Maria Perez Bustamante, Jesse San Juan, Maita Jalandoni, Jan Medalla, Frank, Adrianna Berring and everyone else who contributed and inspired this project.